A Wells Fargo analyst ordered the same Chipotle burrito bowl 75 times and found the portion problem is real
Posted: Jul 03, 2024
- Wells Fargo analyst Zachary Fadem ordered and weighed 75 Chipotle burrito bowls to study portion consistency - Found that weights of burrito bowls varied drastically, with heaviest bowl weighing 87% more than the lightest - Chipotle has been criticized on social media for supposedly smaller portion sizes - Chipotle executives insist portion sizes have not decreased - Chipotle's foot traffic continues to increase despite controversy over portion sizes - Wells Fargo remains optimistic about Chipotle's stock
🚨 Reddit sentiment: negative - Most comments highlight concerns about portion sizes at Chipotle, a negative experience with online orders, and the perception that large companies prioritize profits over customer satisfaction. Summarized comments: - Chipotle's portion sizes are inconsistent, especially in online orders - Online orders from Chipotle tend to be smaller because they are prepared out of sight of the customer - Chipotle and Starbucks need to redesign their stores to handle online and takeout orders better - Online and takeout orders generally have smaller portions and lower quality - There's a concern about large companies prioritizing profits over customer satisfaction - Users have noticed a significant decrease in portions when ordering digitally at Chipotle and other build-your-own-bowl restaurants Stock tickers discussed: $CMG, $WFC
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